Real estate sales is a business activity that relies on imagery as, perhaps, it’s most effective marketing tool.
Some Sellers find that their property, because of it’s complexity, will require images to effectively detail the complete story of their property’s features.
Fortunately, there are abundant tools to insure that prospective Buyers see the information they need to qualify a potential property of interest.
Custom online maps are certainly one way to provide information on a feature rich property. Maps populated with location specific links that are tied to additional layers of information is one pretty nice solution.
I have a current listing that takes advantage of those tools. It’s a large Lake Vermilion property (offered in several variations) where the listing information includes an enhanced Google map. I think all parties benefit when imagery helps the Seller to sell and the Buyer to buy.
View the listing here. View the map here.
I hard to believe that, not so many years ago, Buyers received 4 by 6 glossy photos sent through the mail as a response to their request for additional listing information.
Wow.