A daily journal concerning Lake Vermilion and surrounding areas.
Selected real estate, notes, stories, musings, and anecdotes.

Tools Change.

February 24, 2010

Real estate sales is a business activity that relies on imagery as, perhaps, it’s most effective marketing tool.

Some Sellers find that their property, because of it’s complexity, will require images to effectively detail the complete story of their property’s features.

Fortunately, there are abundant tools to insure that prospective Buyers see the information they need to qualify a potential property of interest.

Custom online maps are certainly one way to provide information on a feature rich property.  Maps populated with location specific links that are tied to additional layers of information is one pretty nice solution.

I have a current listing that takes advantage of those tools.  It’s a large Lake Vermilion property (offered in several variations) where the listing information includes an enhanced Google map.  I think all parties benefit when imagery helps the Seller to sell and the Buyer to buy.

View the listing here.  View the map here.

I hard to believe that, not so many years ago, Buyers received 4 by 6 glossy photos sent through the mail as a response to their request for additional listing information.



  1. Bill
    I love the map with the property sites. One thing I noticed was that the majority of the properties have a primarily northward facing position. I wonder if this is just a coincidence or is their more northward facing land to build upon versus southward, or are people keeping and not selling the more desirable southward facing properties. Just an observation, not scientific data…your thoughts?

    Comment by David Booyce — February 26, 2010 @ 6:54 am

  2. David,

    I believe your observation is from the fact that Lake Vermilion has more southerly shoreline with road access. Therefore a greater number of cabins, homes, and vacant lots face north because they developed along those areas of the lake that have road access. South facing is nice but north facing ain’t bad!

    It’s nice to hear you enjoy the map. Thanks for visiting!


    Comment by Bill — February 26, 2010 @ 7:37 am

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